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1. Information We Collect
a) Information You Provide
When you interact with us, we may collect personal data that you voluntarily provide, including but not limited to:
· Your name
· Email address
· Phone number
· Billing and mailing addresses
· Business-related information (e.g., company name, activity details)
· Financial information (if applicable for payments or consultations)
b) Automatically Collected Information
When you visit our website, we may automatically collect certain information through cookies and similar technologies, such as:
· Your IP address
· Browser type and version
· Operating system
· Pages visited and time spent on the site
· Referring website or link
c) Third-Party Information
We may receive information about you from third-party sources, such as payment processors, public databases, or social media platforms, to improve our services.
2. HowWe Use Your Information
We use your personal data to:
· Facilitate the services you request, including the creationof companies and fiduciary services.
· Communicate with you, including responding to inquiries andproviding updates.
· Process transactions and ensure compliance with Swiss regulatory requirements.
· Improve our website and user experience through analytics.
· Meet legal obligations, including anti-money laundering(AML) regulations.
· Send marketing communications, where permitted and with your consent.
3. How We Share Your Information
We do not sell or rent your personal information to third parties. However, we may share your data in the following circumstances:
· With Service Providers:
· We use Webflow to host our website. Webflow may process dataon our behalf, including storing website visitor data, as part of its hostingservices. For more information, you can review Webflow's Privacy Policyat https://webflow.com/legal/privacy.
· We use HubSpot to manage contact forms and communications. HubSpot processes data submitted through our forms, such as your name, email, and message content. You can review HubSpot's Privacy Policy at https://legal.hubspot.com/privacy-policy.
· For Legal Compliance: To comply with Swiss laws, court orders, or regulatory obligations, including AML compliance.
· In Business Transactions: In case of a merger, acquisition, or sale of company assets, your data may be transferred to the new owner.
· With Your Consent: If you authorize us to share your information for specific purposes.
4. YourRights
You have the following rights concerning your personal data:
· Access and Correction: You can request access to the data we hold about you and request corrections if necessary.
· Data Deletion: You may request that we delete your personal data, subject to legal or regulatory requirements.
· Objection to Processing: You can object to the use of your data for marketing purposes or where processing is based on legitimate interests.
· Data Portability: Request a copy of your data in a structured, machine-readable format.
To exercise any of these rights, please contact us.
5. Data Retention
We retain your personal data only as long as necessary to fulfill the purposes outlined in this Privacy Policy or comply with legal obligations. Retention periods may vary based on regulatory requirements, such as financial and AML laws in Switzerland.
6. Data Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, misuse, or alteration. However, no data transmission over the internet can be guaranteed as completely secure.
7. Cookies and Tracking Technologies
Our website uses cookies and similar technologies to enhance your browsing experience and analyze website traffic. You can manage your cookie preferences through your browser settings.
Types of Cookies:
· Essential Cookies: Necessary for the functionality of the website.
· Analytics Cookies: Used to analyze user behavior and improve our website.
· Marketing Cookies: Used to deliver relevant advertisements.
8. Third-Party Links
Our website may contain links to third-party websites. Mercury Strategy is not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies before providing any personal information.
9. International Data Transfers
If you are located outside Switzerland, please note that your data may be transferred to and processed in Switzerland or other countries, such as the United States, where Webflow and HubSpot operate. These transfers are carried out in compliance with relevant data protection laws to ensure your data remains secure.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. Any updates will be posted on this page with a revised "Effective Date." We encourage you to review this Privacy Policy periodically.
11. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
Mercury Strategy
Email: privacy (at) mercury-strategy . com
Website: https://mercury-strategy.com
We are committed to ensuring your privacy and compliance with Swiss data protection laws